Online Portfolio

Wreck-It Ralph

Theatrical & Home Entertainment Campaign


Client:
Disney Pictures

Agency:
Feref Limited

Background:
A film about the story of an arcade game villain who sets out on a quest to fulfil his dreams of becoming a hero.

Aim:
To drive box office sales for the UK theatrical release.

Deliverables:
Digital media, print outdoor, national press plan and exhibitor. Online videos, TV spots, digital content and advertising stunts.

My involvement:
Adapting the US theatrical art to deliver the final artwork of all the print and digital deliverables. Support to AV team.