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Sex and the City

DVD Essential Box Set


Client:
Paramount Home Entertainment

Agency:
Feref Limited

Background:
Sex and the City Complete 1-6 DVD box set. This collection includes every episode from the series’ entire six-year run.
Two box sets were to be designed. The stocking top flock box for HMV and the shoebox style for Zavvi.

Aim:
To drive sales and celebrate the is iconic show in one essential box set before the release of the anticipated movie version.

Deliverables:
Two separate boxset designs for each retailer. Trade and consumer ads.

My involvement:
Develop concepts and produce final artwork for all print deliverables.