UK National Press Campaign

Client:
Paramount Home Entertainment

Agency:
Feref Limited

Background:
It is the fourth film in the Indiana Jones franchise, released nineteen years after the previous film.
It grossed over $786 million worldwide, becoming the franchise’s highest-grossing film.

Aim:
Generate awareness and drive sales of the UK’s release of the complete collection box set and individual films.

Deliverables:
UK national press plan.

My involvement:
Key art adaption and final artwork of print deliverables.